In the early days of Dropshipping, it was very easy to get into advertising. All you had to do was create an ad campaign with an image as the ad. Nowadays, the competition is pushing people to use video ads to maximise results: YouTube ads.
The advantages of choosing Youtube ads
Creating a new dropshipping campaign on Youtube Ads is very easy and user-friendly for beginners. Setting up a dropshipping ad is simple and can be mastered in a few days.
Moreover, the best thing about Youtube is the definition of an "impression" compared to other platforms. The latter count every 3 second view as an impression. However, YouTube does not consider it as long as the person watching your ad does not exceed 30 seconds. The same applies if they don't click on the link, depending on what happens first. Anything else is not considered an impression and will not be included in your bill.
Another key reason to use YouTube ads for dropshipping on shopify is their stable performance. It is very advantageous compared to ads on other platforms. It doesn't stop the moment you have found audiences that respond to your product in the way you want. With Youtube Ads for dropshipping, you will always have great sales every day.